Sony is the last of the big four music labels to offer music unrestricted by Digital Rights Management for download from Amazon.com.
This is a clear demonstration that you need to understand how the Internet changes the landscape for your business. DRM ran against the grain of the Internet, it discouraged sharing and focused on profit. The music companies are discovering that the opposite is better, encourage sharing and the profit will come.
PS - see 2 blogs down for how the initiative is being taken by some.
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